{"product_id":"mwirua-gathambi-aa","title":"Mwirua Gathambi AA","description":"\u003cp\u003eEstablished in 1954, Mwirua Farmers’ Cooperative Society manages several affiliated coffee factories, including Getuya, Riakiania, Mitondo, and Gathambi, and represents thousands of smallholder farmers, most of whom cultivate coffee on small plots with an average of a few hundred trees per farm. By pooling resources and centralising processing and marketing, Mwirua FCS enables its members to achieve better market access and share in the proceeds from coffee sales after operational costs. Continued investment in processing infrastructure and quality management supports consistency and long-term sustainability for the cooperative and its members. Beyond producing quality coffees, Mwirua Farmers’ Cooperative Society supports its farming communities through training, improved agronomic practices, and sustainability-focused initiatives. These efforts help strengthen farmer livelihoods, protect natural resources, and ensure the long-term viability of coffee production in Kirinyaga County.\u003c\/p\u003e","brand":"Apex Coffee Imports","offers":[{"title":"1 kg","offer_id":54779029455132,"sku":"KE2601-GBH-32","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/1886\/2364\/files\/IMG_7659.jpg?v=1793815682","url":"https:\/\/apexcoffeeimports.com\/products\/mwirua-gathambi-aa","provider":"Apex Coffee Imports","version":"1.0","type":"link"}